Platform migration
Switching E-commerce Platforms: Moving to Esoltec
How do you move to Esoltec from another platform? When you move to Esoltec, products are imported with their variants, images and categories from an Excel, CSV or XML file; if your plan includes migration support, the Esoltec team does the import. Customer accounts, passwords and order history are not moved. Old product and category URLs are 301-redirected to their new URLs and your domain is connected last; the old site stays up until then, so sales don't stop.
Last updated: · Owner: Esoltec product team
Which platform are you moving from?
Each guide explains how to get your data out of that kind of platform, how to prepare the product file and how to redirect your old URLs.
- International hosted platform
Moving from hosted store platforms run from abroad on a monthly subscription: the product file, variant rows and redirects.
- Turkish hosted platform
Moving from hosted platforms based in Turkey: products by XML URL or Excel, plus category and brand URLs.
- Open-source platform
Moving from a WordPress e-commerce plugin or open-source software on your own server: CSV fixes and redirects.
- Custom-built site
Moving from sites built by a software agency: a product file from the database, a full URL list and redirects.
Only selling on a marketplace? You can bring your approved Trendyol products into the panel with the Import section of the Trendyol connection. Trendyol integration
Importing products step by step
Products are imported in the panel with Bulk Import. On a plan with migration support, the Esoltec team does these steps.
- 01
On the Product Catalog › Bulk Import page, choose your file (.xlsx, .xls, .csv or .xml; up to 50 MB and 50,000 rows) or enter an address with the import-from-XML-URL option. You can download the ready-made template for the column layout.
- 02
In the mapping step, match the columns in your file to the target fields; the product name is required. The AI auto-mapping option suggests a mapping.
- 03
Choose the default category, warehouse, tax rule, shipping profile and status. For products already in your store, choose whether to update them, skip them or add them as new.
- 04
You can upload images in a ZIP file; if the image names match the stock codes, tick the option that matches image names to stock codes (SKU).
- 05
Check the result with the preview, which writes nothing, fix the flagged rows in your file and start the import. When it finishes, you can download the result file.
Full details, including file preparation and undo (in Turkish)
Migration plan and switch-over
Your domain is connected last: until then the old site stays up and sales don't stop.
- 01
Keep the old site running
You set up your store on its Esoltec platform address (storecode.esoltecweb.com). Your domain stays with the old site until migration day, so sales don't stop.
- 02
Import your products
Check the product file under Product Catalog › Bulk Import with the preview, which writes nothing, then import it; if your plan includes migration support, send the file to the Esoltec team. Don't go on until you have fixed the rows the preview flags.
- 03
Get ready to sell
Connect payment, shipping and invoicing, finish your legal pages and theme, and place a test order on the platform address.
- 04
Add the redirects
List the old URLs, match each one with its new URL and add the rules under SEO › Redirects; the details are in the redirect checklist.
- 05
Connect your domain
Add your domain under Website › Domain Settings; adding it doesn't take your site offline. Enter the DNS records shown at your domain provider and click Verify, then click Make Primary once the DNS and SSL badges turn green. The panel asks for A, CNAME and, if needed, TXT records; don't change your email (MX) records.
- 06
Keep the switch-over short
If your domain provider allows it, lower the TTL of the records a day before migration. While the DNS change spreads, some visitors still see the old site; handle any orders that land on the old site during that time separately.
- 07
Monitor after launch
Submit the new sitemap (yourdomain.com/sitemap.xml) in Search Console, check the 404 Log regularly for a few weeks, and switch ad and social media links to the new URLs. Don't close your old platform account until the redirects have been checked.
Support model
Product import and support channel by plan; the values come from the plan comparison table.
| Plan | Product import (Esoltec team) | Support channel |
|---|---|---|
| Starter | Not included | |
| Professional | For a fee | Email + phone |
| Enterprise | Included | Email + phone + representative |
On a plan with migration support, the Esoltec team imports your products: product details, variants, images, categories, and SEO titles and descriptions. You provide the product file you exported from your old platform (Excel, CSV or XML) or a product XML URL.
Customer lists, order history, blog posts, content pages and redirect rules are not part of the team's import; you add the redirects yourself with the checklist.
On a plan without migration support, you import your products yourself with Product Catalog › Bulk Import; the step-by-step guide is in the help center (in Turkish). Step-by-step guide (in Turkish)
Frequently asked questions
Will my store go offline during the migration?
No. While you set up your store on its Esoltec platform address, your domain stays with the old site, and adding the domain in the panel doesn't take the site offline. The DNS records are changed once products, payments, shipping and redirects are ready. While the change spreads, some visitors may see the old site for a short while; keep track of orders that land on the old site during that time.
Can my customers log in to the new site with their old password?
No. Customer accounts and passwords are not moved to Esoltec; your customers sign up once more on the new site. Announcing this on your site at launch avoids confusion. You can upload your email list as potential customers; marketing consent comes in switched off.
What does migration support cover?
Migration support covers importing your products: product details, variants, images, categories, and SEO titles and descriptions. Customer accounts, order history, blog posts, content pages and redirect rules for old URLs are not included. The support model table shows which plans include it and which charge a fee.
Will my old site lose its Google rankings?
If every old URL is 301-redirected to its new URL, search engines understand that the pages have moved, and ranking signals pass to the new URL. URLs that aren't redirected return a 404 and drop out of the index over time. Rankings may fluctuate for a few weeks after migrating; check the 404 Log and Search Console regularly.
Get started today
Take your first step toward the future of e‑commerce.
Ready-made templates for your industry, campaign and coupon tools, abandoned cart emails, and payment and shipping integrations are waiting for you in every plan.